Category Archives: Product

Using Custom Lanyards for Marketing Purposes

One of the main purposes of custom lanyards is to advertise a company, business or an organization. They can also be used during events. In any way you look at it, they are a perfect tool for marketing. If you too want to use them to advertise your message, there are a few things you have to consider in order to get the best out of them. The tips you will get here will help you achieve the results you are looking for. Following them will ensure that your lanyards will reflect your messages perfectly.

Noticeability

Custom LanyardsYour custom lanyards cannot serve as useful marketing tools if they are not noticeable enough. If they are captivating, more people will get interested and pay attention on the messages they convey. There are various things you can do in order to create the most attention grabbing lanyards. You can use unusual features such as glow in the dark prints, neon colors and metallic appearance. The best thing you can do is to opt for a stylish or uncommon design. For example, a lanyard that looks just like a police tape can attract more people than the one with a traditional design. You can replace the words “police line” with the name of your company, business or organization.

Materials and Printing Methods

Keep in mind that the materials used in making the custom lanyards have different looks. This goes the same with the printing methods applied on them. You need to educate yourself about which ones will look smart while advertising your messages. Materials and printing methods that are inappropriate or low quality are not just incapable of translating your messages effectively. They can also give people a bad impression of your company. This is because what they see on the lanyards reflects the image of your company. To be certain that you will get high quality lanyards, it is best to hire the services of experts who are already experienced and reliable on this industry.

Colors

When it comes to choosing the right colors for your lanyards, it is important to keep in mind that a good color scheme is not enough. It can contribute to the noticeability of the custom lanyards but when not used properly, it can be the primary reason why they will not be attractive. If the lanyards are to be worn with a uniform, you have to be sure that they will not seem like a part of the garment. You can do this by avoiding the colors that are similar with the one that is generally used on the uniforms.

When it comes to the colors of the text and background, it is best to make them very different from each other. You can opt for a monochromatic scheme but make sure that the shades of the text and background are not close. This will ensure that your text will appear clearly. For example, if you are using a light shade of gray on the background, it would be better to apply black on the text. If you want your background to be white, then it is preferable to use a darker shade of gray on the text.

All of these things contribute to how your custom lanyards can convey the messages that you want to advertise. This is the main reason why you need to be certain that they are carefully done in accordance with these important factors. The next time you purchase lanyards for marketing purposes, you already know what to make sure of. With these tips, you will be able to take advantage of the full potential of lanyards as effective marketing tools.

A Quick Overview on the Fundamental Products of a Lanyard Factory

Lanyards – you have a bunch of these at home or in the office. They may all look the same, but in reality, your ID lanyards were all produced differently. The properties, the texture, the way designs are imprinted on these nylon or polyester cords are all different.

The most common characteristics of all these types include the typical cutting length of 36” which is used to produce 2-17” clean and finished length. Larger runs of cords are cut using machines while most lanyards for neck are measured and cut manually. Polyester and nylon-made cords are typically cut using hot blades that are also used to seal the end, so they feel more comfortable when used as ID Lanyards.

Here are the main types of lanyards you can surely find at your local factory:

Polyester Lanyards

High-quality materials like polyester are crucial in producing superior neck, wrist, accessory, and ID lanyards. Woven polyester is also usually imprinted to cater to the specific customization requirements of clients. Texts, logos, and any type of detailed designs can all be imprinted on the surface of polyester lanyards.

Imprinted Polyester Lanyards

Affordable and readily available, polyester lanyards are also a top favorite of many institutions who intend to use lanyards of quality standard as a branding solution, but without having to pay too much. Typical imprinting procedures include heat-transfer and silk-screening. Both methods are able to result to designs and texts that appear embossed.

Dye Sublimated Polyester Lanyard

Apart from silk-screen printing, logo and text imprints can also be placed onto the two surfaces of the cord through a process called dye sublimation. The application of dye is done with the use of heat and a lot of pressure. A paper containing the logo imprint is used which makes the procedure more practical than silk-screen printing.

Dye sublimated imprints also tend to last longer than those hot-stamped and silk-screened. The dye gets absorbed by the material and does not merely sit on the surface. It does not get worn out or scraped over time.

LanyardsThe white lanyard is the material of choice for this procedure. It works well as the ground color and offers a good imprint during the sublimation of dye. As this procedure requires a more elaborate procedure, lanyard manufacturing companies normally require higher quantity before an order can be placed.

Tubular Lanyards

The ‘eco-lanyards’ or the tubular type are now becoming a favourite choice of many companies especially those planning to create ID lanyards. The same type of high-quality polyester twill is used for this type of cord. The difference, however, can be seen on the tubular stitch that offers a more comfortable feel on the neck of the person wearing it.

Although this is the cheapest type of lanyard produced in factories, the quality is still ascertained. Logos, texts, and other drawings can still be incorporated by heat-transfer printing or silk-screen printing.

Woven Polyester Lanyard

Many companies also prefer to use woven lanyard as they do not need to change them every so often. The imprinting procedure is different from the typical silk screen or heat-pressing. Logos with multiple colors can be copied through stitches and patches. As the text and designs are not conventionally imprinted, they tend to last longer than the others.

These different types of lanyards are manufactured in diverse manners. The intricacies of the manufacturing process, as well as the complexity or simplicity of the imprinting procedure, are two of the factors that determine the pricing and delivery from the lanyard factories. In the end, these factories assure top quality materials for your accessory and ID Lanyards.

Wholesale Lanyards is your one-stop lanyard solution shop! If you need lanyards, Id lanyards, badge lanyards, key ring lanyards, cellphone lanyards or any other style, we can provide it.